When founder Rosalyn Housley brought The Rustic Rose to The Villages in January 2014, she filled her shop with an enticing variety of distinctive home accents and gift options.

Customer response was immediate and overwhelmingly positive. The Rustic Rose quickly became known for carrying unique items at fair prices. 

Many respected brands come together to create the store’s curated collection of memorable finds that includes:

• Mirrors

• Framed art

• Metal wall art and sculptures

• Coastal design and décor

• Lamps and lanterns

• Candles and candle holders

• Vases and figurines

• Silk and foam florals

• Seasonal pieces

The 2,000-square-foot shop sells 300 to 400 items a day.

Manager Kara Clark came on board in June 2017, after leaving a very different career at Disney as an athletic trainer. She found her niche at The Rustic Rose.

With her eventual retirement in mind, Rosalyn designed a business deal so her shop managers could work their way to store ownership over the years. Currently a sole equal partner, Kara takes over as owner of The Rustic Rose gift shop in December.

“Rosalyn trained me and taught me everything I know. She’s not only a mentor, but one of my dearest friends. I’m committed to staying true to the brand she so lovingly built. Now, that legacy gets to live on. It’s truly a blessing,” says Kara. 

Since she joined The Rustic Rose, Kara has married and had two daughters. Both her parents also work with the store, making it truly a family business.

The shop’s location makes it perfect for girls’ outings and day trips. Return customers are the norm. 

“We’re in a wonderful location and are supported by people who love to shop in person in brick-and-mortar stores. Our customers love getting the best things at the best prices. You get that ‘welcome home’ feeling when you walk in the store, whether you’ve been shopping here since we opened or are coming in for the first time,” smiles Kara.

Customers always see familiar faces when they come through the door of The Rustic Rose, where knowledgeable, long-time employees contribute to the warm and gracious ambience. 

“We are a small business that loves what we do. We’re passionate about helping you decorate your home or buy the perfect gift. That’s what we’re here for,” says Kara.